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商品編號： TB0459 出版日期： 2016/10/01 作者姓名： Moffett, Michael 商品類別： Finance 商品規格： 16p 再版日期： 地域： Europe;North America 產業： Automotive industry 個案年度： -
商品敘述：
Ferrari - the prancing horse - had opened at the top end of its target price range - $52 per share in the U.S. - raising nearly $1 billion for Ferrari''s owner, Fiat. Like most IPOs, the share price of RACE (the ticker symbol for Ferrari), settled in the weeks following the launch. But now many analysts and mutual fund managers were all asking the same thing: was Ferrari a promising equity or simply another of the equity eye candy IPOs to hit the market in recent years?
涵蓋領域：
Capital budgeting;Cash flow
相關資料：
Case Teaching Note, (TB0460), 7p, by Michael Moffett
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